The Yale University Library (YUL) prefers to "brand" products for which it has expended resources. This brand may take the form of text or an image appearing on the subscribed resource site in strategic locations.
Vendor Contacts should inquire about the opportunities a vendor provides to brand subscribed resources for YUL, and engage in a process of active encouragement for those vendors that do not offer this service.
Wherever possible text for branding should be "Yale University Library"
Wherever possible the branding image should
be:
(Vertical)
http://www.library.yale.edu/ecollections/yulbrand.jpg
(Horizontal)
http://www.library.yale.edu/ecollections/yulbrandh.jpg
There are a few vendors that brand only based on the legal name of the Licensee. Since the official licensee for YUL resources is Yale University, in these cases, we may not be able to brand with our preferred text.
There are a few vendors that require specific pixel sizes of an image brand. In these cases, please contact Kim for advice or assistance in manipulating the standard images.
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©
2008 Yale University Library
Electronic Collections Department Last modified: 09/14/01 |
http://www.library.yale.edu/ecollections/Ebranding.html