Launch of Walter de Gruyter Reference Global site

["Nash Pal" <npal@atypon.com>]

The news below detailing the announcement from Atypon of the 
release of the Walter de Gruyter Reference Global scholarly 
content site (providing access to journals, books and reference 
works) may be of interest to liblicense readers.

With regards,
Nash Pal

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Walter de Gruyter Launches Integrated Journals, eBooks and 
Reference Works Platform Built and Hosted by Atypon Systems

BERLIN, Germany and SANTA CLARA, California, July 15, 2008- 
Atypon Systems, Inc., and Walter de Gruyter announced today the 
release of Reference Global, a new integrated online Journals, 
Books and Reference Work site for de Gruyter scholarly content. 
The platform can be accessed at www.reference-global.com and 
www.degruyter-online.com, with users able to choose between 
English and German language interfaces.

Atypon Premium has a well established reputation as the premier 
journal content management system. Research and development 
throughout 2007 and early 2008 saw a major redesign of the Atypon 
platform (Literatum) that underpins the e-publishing sites of all 
Atypon clients. An extensive engineering program has expanded the 
capabilities of Literatum into a truly multi product platform, 
that handles books, reference works and other content types in an 
integrated and flexible way.

Chris Beckett, VP of Sales and Marketing of Atypon Systems, 
commented: "The release of Reference Global for Walter de Gruyter 
has been the culmination of many months of engineering effort at 
Atypon; we have re-engineered our robust Journals platform, to 
handle multiple content types in a truly integrated way. 
Publishers can now use a single comprehensive set of 
administrative tools to manage the delivery of all their content 
to their readers - providing common services (access control, 
content management, business intelligence, and more) to publisher 
administrators, librarians, and researchers."

Joachim Engelland, Director for Electronic Business at Walter de 
Gruyter, explains the benefits to their readers: "As far as the 
user searching for content is concerned the difference between 
books and journals has virtually disappeared. The integrated 
search interface will provide users with search results for both 
types of products."

All of de Gruyter's journals are available on the new platform - 
including journals from the K.G. Saur and Max Niemeyer imprints 
which have not previously been available online. In addition, at 
launch Reference Global hosts the complete Handbooks of 
Linguistics and Communication Sciences (HSK) series, and an 
initial selection of monographs from 2007 and 2008. Around 400 
eBooks will be added to the platform each year and the number of 
bibliographical reference works is also set to grow. Individual 
book chapters as well as journal articles can be downloaded as 
PDFs.

Walter de Gruyter's CEO Klaus G. Saur comments: "With this new 
internet presence we have caught up with other international 
publishers. Up to now only the large STM publishers have 
integrated their book and journal content in this way. Being a 
mainly humanities publisher it puts us in a special position in 
this sector."

About Walter de Gruyter

Independent academic publisher Walter de Gruyter GmbH & Co KG has 
been publishing books and journals in the fields of humanities, 
medicine, natural sciences and law for over 250 years. In 2006 de 
Gruyter acquired K.G. Saur and Max Niemeyer, thereby forming one 
of the largest academic publishers in Europe. De Gruyter now 
publishes more than 500 new books each year, almost half of which 
are in English, along with over 90 journals and a variety of 
additional online products. For further information please visit: 
www.degruyter.com

About Atypon Systems, Inc.

Since 1996, Atypon Systems, Inc. has provided software, hosting, 
and systems development to the information industry, allowing 
publishers to grow their business by providing superior 
technology and service that supports the electronic exchange of 
scholarly information. Atypon's solutions include Atypon Premium, 
a complete e-publishing solution for publishers who wish to 
manage the entire process of delivering and managing their 
content online, and Atypon Link, a cost effective, aggregated 
hosting platform for publishers who require a well managed, 
outsourced e-publishing service. For further information visit 
http://www.atypon.com

For further information, please contact:
Joachim Engelland
Director Electronic Business
Walter de Gruyter, Berlin
Phone: +49 30 26005 363
E-mail: joachim.engelland@degruyter.com

Kathryn Ruehle
Marketing Director
Walter de Gruyter, New York
Phone: +1 212 564 9223 ext. 100
E-mail: kathryn.ruehle@degruyterny.com

Nash Pal
Strategic Marketing Manager
Atypon Systems
Phone: +44 (0) 870 350 2032
E-mail: npal@atypon.com